Hosted Buyers
The ultimate reason that will ensure IMEX America is a sure-fire business success is the supreme buying power of IMEX hosted buyers from the US and around the globe.
IMEX hosted buyers are hand-picked, recommended and qualified by IMEX intermediaries as key decision-makers for major meetings, conventions and events. Reflecting their importance, hosted buyers travel and stay free as our guests. The hosted buyer program will make it easy for top buyers to attend the show, maximizing the sales potential for our exhibitors. For buyers it's the reason only top quality exhibitors will attend the show.
In 2011, the IMEX America hosted program will deliver 2000 of the world’s top-spending meetings, incentives and association buyers – the largest-ever hosted buyer gathering at a US trade show. 80% will be from the USA, buying in domestic and international markets. 20% will come from the rest of the world, with a special interest in buying in the US.
All hosted buyers will have substantial business to place.
IMEX 2010 (in Frankfurt) hosted buyer statistics
The Real Value of IMEX Hosted Buyers
- IMEX hosted buyers make thousands of individual appointments with exhibitors of their choice before the show opens
- IMEX hosted buyers spend an average of 12-16 hours in the show, twice as long as trade visitors
- IMEX hosted buyers visit an average of 25 exhibiting companies during the show
- Of these, 48% are exhibitors the hosted buyer has not done business with before
- IMEX hosted buyers expect to place orders up to 10 months after the show
- One third of IMEX hosted buyers have spending budgets in excess of $500,000
Source: IMEX Post 10 Survey
Hosted Buyers are Drawn from the Following Market Sectors:
Agency
Incentive, business and conference travel agencies, full service incentive houses, conference organizers, sales and promotion agencies, marketing, PR and advertising agencies.
Association
International or US institutes, federations or associations who organize congresses, conventions and meetings internationally.
Corporate
Executives within companies involved with meetings, conferences and incentive travel programs. Participants should have responsibility for, or direct influence over, decisions regarding destinations/ venues.