New EventTech tours help buyers learn about technology at IMEX America

It’s no secret that the best way to understand and learn to use new technology is to see it in action. Meeting planners at IMEX America, currently taking place in Las Vegas, have been finding out about event technology and meeting the experts behind the latest innovations in a new series of EventTech Tours running throughout the show. Led by Tahira Endean, one of the "Top Five Women in EventTech", the tours feature several companies who are leading the way in technology for the meetings and event sector. 

Tahira said: ‘The exhibitors have been very helpful in putting the technology into context. We’ve also had great feedback from the buyers who’ve been on the tours.’ Carrie Drummond of Ansible by Red Hat, who took part in one of the tours said; ‘I’m really happy I came on this tour. It’s given me a short taste and insight into several types of technologies that I only know a little about and which are not on my appointment schedule.’


Planners can also sample the latest tech solutions for event planning, budgeting and sourcing at the TECHknowledge Area. Experts are on hand to deliver targeted technology sessions, TECHbytes, answering questions on hot topics such as Snapchat, Slack, OneNote and wearable technology, and guiding visitors through the latest tech in the Gadget Lab.

In addition to the EventTech Tours, almost 40 education sessions covering various aspects of technology are taking place in the Inspiration Hub during the show and are attracting great interest.

In the run up to the show, buyers have also had the chance to use Zenvoy, a new networking technology.  IMEX has introduced this one-to-one business introduction service for professionals, groups & events to enable buyers to meet like-minded colleagues and make better contacts more easily at the event. Joanna Oliver of EmCare said 'I'm excited to see IMEX doing this, it helps to find expertise easily, to share experiences and make valuable connections'.

As well as experiencing the latest technology developments, planners also had a glimpse of some of the technology set to make waves in the industry at the #IMEXpitch. Event technology start-ups had the opportunity to showcase their products to an audience of event professionals at the show. The five finalists presented their products to a live audience. London based Grip, the world’s first artificial intelligence powered event networking solution, was crowned the winner by an expert judging panel.

Grip will receive a free space on the Technology Pavilion at next year’s show in addition to press and marketing exposure.


Notes to editors

IMEX America is currently taking place at the Sands Expo and Convention Center at The Venetian® | The Palazzo® Las Vegas from 18 to 20 October 2016, preceded by Smart Monday on 17 October.

IMEX America’s Strategic Partner and Premier Education Provider is MPI; the show is also endorsed by DMAI, ICCA and Site, is an Industry Partner of PCMA and has major industry partnerships with organisations including ASAE, US Travel Association, IAPCO and ILEA. For a full list of partners please visit the website.

During the show, please contact the PR team at the onsite Press Center located on Level 1, Room 202 - The Venetian® | The Palazzo® Congress Center.

• Onsite Press Center telephone - 001 (702) 691-8601

• Email - Emma Ward; Chris Lewis

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Follow the conversation on Twitter via our main hashtag: #IMEX16

IMEX in Frankfurt 2017 will take place May 16 – 18 2017 at Messe Frankfurt.

IMEX America 2017 will take place October 10 – 12 2017 at the Sands Expo and Convention Center at The Venetian® | The Palazzo® Las Vegas.